Wednesday, August 6, 2014

How To Make Money In Primerica

By Ricardo Interpermian


Primerica reps: Want to become a top 3% earner? If so, keep reading.

If you seek to become a top earner, you must go well beyond your circle of friends and family.

You MUST learn to market!

I've been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:

- Use Attraction Marketing

Virtually everyone in opportunities such as Primerica run out of people to talk to at some point. That's when they end up chasing people and they just seem to be desperate. Attraction Marketing solves the desperation and lead poverty challenges.

Attraction Marketing entails creating and promoting instructional content online that teaches network marketers how to grow their businesses. When you promote instructional content online, you establish yourself as an authority and leader. Positioning yourself as an expert makes recruiting people into Primerica very easy.

A few principles govern Attraction Marketing:

- On the Internet, people are NOT looking for your business opportunity. They are seeking a leader they can follow to help reach their goals.

- People online promoting companies like Primerica are a dime a dozen. True leaders stand out.

- By nature people are drawn towards others than can help fix their problems.

- People are sick and tired off getting approached by people who attempt nothing more than to close a sale.

- When you focus on assisting others to solve their pressing business problems, your value in the marketplace goes way up.

- If you want to receive, you have to be a giver first. The quality and extent of your valuable free content will influence the degree to which you are considered a leader.

When you practice attraction marketing effectively, prospects will approach you to request to join Primerica. With attraction marketing, there is zero chasing!

- Build Multiple Streams Of Income

Rather than depend solely on your Primerica business for revenue, introduce multiple revenue streams. Depending your business solely on Primerica is risky. Your best people could quit your business. Your Primerica retention could decline. Primerica management team might change the comp. plan or add restrictions you don't like.

Risk goes down when you diversify your income streams. You must keep focus on not let adding new lines of income distract from your Primerica venture.

You can choose from three major ways to add new income sources:

Add affiliate offers to your marketing mix. Think of the courses, services and systems you use and your business. Pick the best ones to promote as an affiliate. Only promote the best products and services, not just the ones that pay high commissions. 20%-60% payouts are typical.

You can also transform your content into products. Record the webinars you do and turn them into products. Gather a set of your videos and sell them as a course. Put your written content together into an e-book.

One-on-one coaching is another revenue stream you can add to your business. Make sure to charge a high enough price for your time.

- Capitalize On Revenue In the First 90 Days

People promoting opportunities like Primerica dedicate much too much time to creating income that won't pay off for years to come. As a result, they end up spending much too little time generating revenue in the here and now. These networkers leave a lot of money on the table.

Long term income comes from having a large downline. But there's a miniscule number of people who ever create really large organizations.

Retention is terrible in network marketing. Nearly everyone in your downline will quit in the first year. Focusing almost all your efforts on creating a large downline is NOT the most profitable business model.

Increasing the short term income is much more effective. Short term revenue is the commissions you earn in the first 90 days of acquiring a new customer or a new rep.

You'll get up-front income from two principle sources:

Promote affiliate products such as training tools and systems. 95% of people are not going to join your Primerica business, and you should profit from selling to these people.

Another source of immediate income is the commission you earn from sponsoring people into a high ticket opportunity. A lot of opportunities like Primerica only pay out fifty to a hundred dollars for every person you enroll.

It's significantly more profitable to market an opportunity that pays commissions of $1,000 or more per signup. Add a high ticket opportunity to your business. You will make much more money in the short term.




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