Monday, August 17, 2015

Horror & The Help Of Long Island Advertising Agencies

By Arthur Williams


Horror movies are popular; this goes without saying. There is a certain audience that enjoys being scared - or, at the very least - faked out by spooky elements - and the many films which have been released as of late are indicative of this. Strong marketing plays a role, in this regard, and I think that any Long Island advertising agency can attest to such a sentiment. For a better understanding of how this practice can be carried out, please read on.

It's not like smart marketing has been unable to help horror movies in the past. For example, the 2013 remake of "Carrie" was pushed heavily through a public coffee shop prank, where smart wirework and acting alike were carried out. Those who were patrons in said shop were taken aback, to say the least, when they saw chairs move on their own and pictures to fall from the ceiling. To say that this was effective at drawing attention to said movie would be an understatement.

Marketing can be done in the most creative of ways, as illustrated by the aforementioned example, but it is far from the only one. Many other pranks, in this vein, have been carried out and they have proven to be effective in their own individual respects. When these videos catch fire, they become quickly shared, which does wonders for the popularity of upcoming projects. Methods like these matter, not only to movie companies but Long Island advertising agencies to boot.

One must wonder, then, how a Long Island advertising agency could push a horror movie production to the next level. One of the ways that this may be done, according to firms like fishbat, is the utilization of social media. It's possible that posts could be made about favorite horror movie moments, in general, where numerous people can stay engaged. Even though this may be a short-term process, multiple posts along these lines can have a greater collective impact.

To say that horror movies are popular would be nothing short of an understatement. I am sure that most others would be able to attest to such a sentiment, especially when there is a strong marketing campaign set in place. Maybe this can be done through video alone, or maybe there will be more of an emphasis placed on social media. Whatever the case may be, it's easy to see that once the word gets out, it has the potential to spread to massive degrees.




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